Entrepreneur's Enigma is a podcast about the ups and downs of being an entrepreneur. Being an entrepreneur is tough. It's a rollercoaster. Every week, we talk to different entrepreneurs about their journey and their successes and their failures. Entrepreneurship can be a lonely game, but it doesn't have to be. Come along for the ride. Shows are released on Tuesdays at 8 am Eastern.
The Long Tail of Success: Why Consistent Content Builds Your Personal Brand Over Time With Bofta Yimam
June 2, 2026
Bofta Yimam is a powerhouse speaker, coach, entrepreneur, and Emmy® award-winning journalist who helps large audiences and her private clients uncover the golden stories that will inspire impact and create change.
She’s on a mission to challenge you to explore your experiences so you can own your story, lean into your power and communicate your expertise allowing you to win in business — and in life.
Bofta is the first Ethiopian-American newscaster to receive an Emmy award.
Links
https://www.storylede.com
https://www.boftayimam.com
If you’re enjoying Entrepreneur’s Enigma, please give me a review on the podcast directory of your choice. The show is on all of them and these reviews really help others find the show.
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Also, if you’re getting value from the show and want to buy me a coffee, go to the show notes to get the link to get me a coffee to keep me awake, while I work on bringing you more great episodes to your ears. → https://ko-fi.com/entrepreneursenigma
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Want to learn from a 15 year veteran? Check out the Podcast Mastery Community:https://www.skool.com/podcasting
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Seth On Mastodon: https://indieweb.social/@phillycodehound
The Marketing Junto Newsletter: https://MarketingJunto.com
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The Surprising Power of Gratitude in Business Growth and Resilience with Kandas Rodarte
May 26, 2026
Kandas Rodarte has been building things online for three decades, and she's learned most of what she knows the hard way. She hosts the Gratitude Geek podcast, now 300+ episodes strong, and runs the Gratitude Geek Lab, a community for Gen X women solopreneurs who are done with hustle culture and ready to build businesses that can actually survive real life. Living with metastatic breast cancer since 2014 has taught Kandas that resilience isn't a buzzword. It's a daily practice. Her take on marketing strips away the manipulation and puts genuine relationships and gratitude at the center of growth strategy. She brings hard-won perspective, a lot of humor, and zero tolerance for the kind of advice that sounds good but leaves you feeling gross.
Links
Web: https://kandasrodarte.com
Pod: https://gratitudegeek.com
Pod: https://scifibookpod.com
LinkedIn: https://linkedin.com/in/gratitudegeek
YouTube: https://youtube.com/@gratitudegeek
YouTube: https://youtube.com/@scifibookpod
If you’re enjoying Entrepreneur’s Enigma, please give me a review on the podcast directory of your choice. The show is on all of them and these reviews really help others find the show.
iTunes: https://gmwd.us/itunes
Podchaser: https://gmwd.us/podchaser
TrueFans: https://gmwd.us/truefans
Also, if you’re getting value from the show and want to buy me a coffee, go to the show notes to get the link to get me a coffee to keep me awake, while I work on bringing you more great episodes to your ears. → https://ko-fi.com/entrepreneursenigma
Support me on TrueFans.fm → https://gmwd.us/truefans.
Support The Show & Get Merch: https://shop.entrepreneursenigma.com
Want to learn from a 15 year veteran? Check out the Podcast Mastery Community:https://www.skool.com/podcasting
Follow Seth Online:
Instagram: https://instagram.com/s3th.me
LinkedIn: https://www.linkedin.com/in/sethmgoldstein/
Seth On Mastodon: https://indieweb.social/@phillycodehound
The Marketing Junto Newsletter: https://MarketingJunto.com
Leave The Show A Voicemail: https://podcastfeedback.com/entrepreneursenigma
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From Garage Startup to SaaS Success: Itai Sadan’s Journey with Duda
May 19, 2026
Itai Sadan is the CEO and Co-Founder of Duda, a professional website builder for agencies and SaaS Platforms.
Under Itai's leadership, Duda rapidly expanded its professional website builder product suite with an emphasis on empowering web professionals with cutting-edge tools to help them create beautiful conversion-driving websites at scale.
To date, Duda hosts more than a million active websites that have been built by over 23,000 customers globally. Itai's expertise in the online presence and web design space has been cited by USA Today, Forbes, Inc., HuffPost, Search Engine Land, and more.
Itai has a BSc in Computer Science and Mathematics from the University of Ben Gurion in Israel.
Fun Fact: “Duda” is a variation of “Dude,” which is the main character in his favorite movies of all time, The Big Lebowski.
Links:
https://www.duda.co
If you’re enjoying Entrepreneur’s Enigma, please give me a review on the podcast directory of your choice. The show is on all of them and these reviews really help others find the show.
iTunes: https://gmwd.us/itunes
Podchaser: https://gmwd.us/podchaser
TrueFans: https://gmwd.us/truefans
Also, if you’re getting value from the show and want to buy me a coffee, go to the show notes to get the link to get me a coffee to keep me awake, while I work on bringing you more great episodes to your ears. → https://ko-fi.com/entrepreneursenigma
Support me on TrueFans.fm → https://gmwd.us/truefans.
Support The Show & Get Merch: https://shop.entrepreneursenigma.com
Want to learn from a 15 year veteran? Check out the Podcast Mastery Community:https://www.skool.com/podcasting
Follow Seth Online:
Instagram: https://instagram.com/s3th.me
LinkedIn: https://www.linkedin.com/in/sethmgoldstein/
Seth On Mastodon: https://indieweb.social/@phillycodehound
The Marketing Junto Newsletter: https://MarketingJunto.com
Leave The Show A Voicemail: https://podcastfeedback.com/entrepreneursenigma
Learn more about your ad choices. Visit megaphone.fm/adchoices
The Hidden Truth About Entrepreneurs: Why Hustle Is Both a Gift and a Trap With Alicia Rius
May 12, 2026
Alicia Rius is a leadership coach, entrepreneur, and former startup COO who helps first-time managers and founders lead with clarity, confidence, and impact.
She began her career as a high-performing individual contributor before moving into project management — where she first experienced the shift from doing the work to leading it. That transition sparked a lifelong curiosity about what actually makes people effective leaders.
While living in Los Angeles, Alicia founded and co-founded three ventures, including SoundStorming, where she served as COO. Those fast-moving environments exposed her to a recurring problem: talented people promoted into leadership roles without the clarity, structure, or support to succeed. Combined with her background in project management and systems thinking, that experience drove her to simplify leadership complexity into tools and frameworks leaders can apply immediately.
After more than two decades in personal development and leadership practice — and shaped by living and working across multiple countries and cultures — she came to recognize that most leadership struggles aren't skill problems. They're identity transitions.
Today, Alicia is an ICF PCC–certified coach and founder of Hive Leadership & Team Coaching, where she helps organizations strengthen leadership pipelines and equip emerging leaders to scale teams with clarity. She is the creator of the 4Ps Leadership Framework™ and the author of Lead With Clarity, a practical guide for navigating the invisible shift from doer to leader.
Links
https://www.hiveteamcoaching.com
https://www.hiveteamcoaching.com/book
https://linkedin.com/in/aliciarius
https://www.aliciariusphotography.com
https://www.soundstorming.com
If you’re enjoying Entrepreneur’s Enigma, please give me a review on the podcast directory of your choice. The show is on all of them and these reviews really help others find the show.
iTunes: https://gmwd.us/itunes
Podchaser: https://gmwd.us/podchaser
TrueFans: https://gmwd.us/truefans
Also, if you’re getting value from the show and want to buy me a coffee, go to the show notes to get the link to get me a coffee to keep me awake, while I work on bringing you more great episodes to your ears. → https://ko-fi.com/entrepreneursenigma
Support me on TrueFans.fm → https://gmwd.us/truefans.
Support The Show & Get Merch: https://shop.entrepreneursenigma.com
Want to learn from a 15 year veteran? Check out the Podcast Mastery Community:https://www.skool.com/podcasting
Follow Seth Online:
Instagram: https://instagram.com/s3th.me
LinkedIn: https://www.linkedin.com/in/sethmgoldstein/
Seth On Mastodon: https://indieweb.social/@phillycodehound
The Marketing Junto Newsletter: https://MarketingJunto.com
Leave The Show A Voicemail: https://podcastfeedback.com/entrepreneursenigma
Learn more about your ad choices. Visit megaphone.fm/adchoices
Imposter Syndrome to Book Author How Visibility Can Keep You Up at Night (And How to Sleep Anyway) with Melanie Borden
May 5, 2026
Melanie Borden is the founder of The Borden Group, an executive visibility advisory firm helping leaders translate expertise into measurable growth across modern search. She is a trusted personal brand strategist and GTM advisor for leaders to align their expertise with their digital presence and future-proof their careers.
Links
Book — Theatre of the Mind: https://www.amazon.com/dp/B0G53YGT9V
LinkedIn: https://www.linkedin.com/in/melanieborden/
Company: https://humantobrand.com/
Instagram: https://www.instagram.com/humantobrand/
If you’re enjoying Entrepreneur’s Enigma, please give me a review on the podcast directory of your choice. The show is on all of them and these reviews really help others find the show.
iTunes: https://gmwd.us/itunes
Podchaser: https://gmwd.us/podchaser
TrueFans: https://gmwd.us/truefans
Also, if you’re getting value from the show and want to buy me a coffee, go to the show notes to get the link to get me a coffee to keep me awake, while I work on bringing you more great episodes to your ears. → https://ko-fi.com/entrepreneursenigma
Support me on TrueFans.fm → https://gmwd.us/truefans.
Support The Show & Get Merch: https://shop.entrepreneursenigma.com
Want to learn from a 15 year veteran? Check out the Podcast Mastery Community:https://www.skool.com/podcasting
Follow Seth Online:
Instagram: https://instagram.com/s3th.me
LinkedIn: https://www.linkedin.com/in/sethmgoldstein/
Seth On Mastodon: https://indieweb.social/@phillycodehound
The Marketing Junto Newsletter: https://MarketingJunto.com
Leave The Show A Voicemail: https://podcastfeedback.com/entrepreneursenigma
Learn more about your ad choices. Visit megaphone.fm/adchoices