EP 506 - How Brian de Armas Leveraged Billions in Commercial Lending over 30+ Years
You can't foreclose on an Indian casino — so how do you pull $20 million back out of one?
In this episode of the HERO Capital Show, Logan sits down with Brian de Armas, CEO and founder of River Oaks Commercial Capital, a national private lending institution built for real estate investors who are tired of depository lenders cherry-picking only the best loans. Brian — the self-described "accidental banker" whose career took off after he made 100 cold calls in a world before the internet — reveals how he's fueled billions in commercial and residential production without ever taking a single commercial foreclosure. He unpacks what gives a deal real "substance," why he woke up in 2022 and decided to become his own lender, how he converts equity into debt to hand sponsors more leverage and less dilution, and where he's quietly moved his hunt for investors (off Meta ads and onto LinkedIn and private equity). From rescuing a syndication that handed its builder all the money up front, to the give-don't-take reality of working with Dubai family offices, to the one piece of software he says he couldn't run his business without, this is capital raising seen from the debt side of the table — and a candid case for why, as long as the market holds, Brian believes the future is "golden." If you raise money or fund deals, you can't afford to miss this one.
5 Key Takeaways
- Control your own capital. Brian's 2022 turning point was deciding to become his own lender and raise money to loan back out — because when deals don't get done, they destroy your reputation. Owning your capital source means you can close every deal you take on.
- Never release syndication funds all at once. The mistake he's actively bailing out right now: sponsors handed all the money up front. Tie every disbursement to completed, inspected milestones (permits, rebar, cabinets) so no one can skim or run off with investor capital.
- Show up lender-ready. Before approaching financing, have your money lined up, your deal ready, and your title, entitlements, and permits in hand — otherwise you force the lender to go hunt for money after you're already trying to close.
- Pick up the phone and show up in person. Relationships (and deals) are still built by calling your network and meeting face-to-face — Brian says he lands the deal roughly 99% of the time when he shows up in person, and that family offices reward you for how much you give, not what you take.
- Convert equity into debt for smarter leverage. From the debt side, Brian can turn 10–15% into significantly more leverage — reducing how many investors a sponsor needs and helping the principal keep more of their ownership.
About Tim Mai
Tim Mai is a real estate investor, fund manager, mentor, and founder of HERO Mastermind for REI coaches.
He has helped many real estate investors and coaches become millionaires. Tim continues to help busy professionals earn income and build wealth through passive investing.
He is also a creative marketer and promoter with incredible knowledge and experience, which he freely shares.
He has lifted himself from the aftermath of war, achieving technical expertise in computers, followed by investment success in real estate, management skills, and a lofty position among real estate educators and internet marketers.
Tim is an industry leader who has acquired and exited well over $50 million worth of real estate and is currently an investor in over 2700 units of multifamily apartments.
Connect with Tim
Website: Capital Raising Party
Facebook: Tim Mai | Capital Raising Nation
Instagram: @timmaicom
Twitter: @timmai
LinkedIn: Tim Mai
YouTube: Tim Mai