In this episode of The Influence Factor Alessandro Bogliari CEO and Co-Founder of The Influencer Marketing Factory chats with Max Levine co-founder of AMP Studios Max dives into AMP Studios mission to create brand-friendly inspiring content for young audiences and emphasizes the importance of strong relationships and supporting creators in realizing their dreams He discusses the surge of influencer-led brands advising creators to focus on content while collaborating with experts for brand-building Max also sheds light on the challenges of building a sustainable business in the crowded creator economy and the potential for creators to become the next generation of mainstream stars Leave a 5-star rating on Apple Podcasts and Spotify Start Your Next Influencer Marketing Campaign Get In Touch Want to be a guest Apply here Show Notes 01 05 – Introduction to Max 03 32 – Importance of relationships and seeing creators succeed 11 08 – Rise of influencer-led brands and expert partnerships 14 15 – Challenges of building a viable business in the creator economy 17 54 – YouTube as a revenue driver and the potential of the upper echelon of the market Check out some of our previous episodes The Creator s Attorney w Tyler Chou The New Currency of Marketing w Raja Rajamannar CMO of Mastercard Pay Transparency for Creators w Lindsey Lugrin How To Protect Your Social Media Accounts w Liron Segev Liquid Death s Unconventional Marketing w Greg Fass Are Brands Adapting to the Changing Role of Creators w Desiree Martinez The Secrets Behind ESPN s Social Media Success w Maxwell Kelley Inside Snap s Playbook w Brooke Berry Trends at META w Jackie Pimentel Scaling Miss Excel w Kat Norton What a Creator-Led Brand Looks Like w Bryan Reisberg Maxine The Fluffy Corgi From 400 a Day to a Globally Recognized Brand w Calum Watson Gymshark Mastering Money w Vivian Tu Your Rich BFF The Magic of Interfluence w Lubna Mohsin-Haque Est e Lauder Screen to Cart w Collette Winn NBCUniversal The Inside Scoop on Social Media w Jasmine Enberg Insider Intelligence TikTok s Influence w Adrienne Lahens amp Sofia Hernandez Retaining Influence w Conor Begley CreatorIQ From Clicks to Cash Unleashing the Power of Linktree for Creator Monetization w Michael Bolen Funding the Creative Journey w Aaron DeBevoise Spotter Swipe Right on OkCupid Success w Michael Kaye The Art of Social Media Creativity w Jon Youshaei New Social Media Subscriptions Super Bowl s Influencers and Content Creators Trips w Lia Haberman Turning Your Content Into a Customer Acquisition Channel with Daniel Markovits Creators Community LinkedIn Click here to visit this podcast episode
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