040: Storytelling Is Dead! Build Your Strategic Narrative With Guillaume Wiatr

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Let me tell you a story about the day storytelling died Once upon a time Wait WHAT Isn t storytelling timeless In this episode global strategist and leadership coach Guillaume Wiatr will show you the importance of building strategic narratives He is the Founder of MetaHelm a consulting firm which guides CEOs and Founders to align people and accelerate innovation adoption For Guillaume traditional business storytelling is dead Innovation happens when you build a new narrative instead As he says people will pay for a story but they will die for a narrative We explore his custom 4-dimensions framework leveraged by senior executives of companies like Alaska Airlines The Gates Foundation AIG L Or al Google Microsoft and the US and French governments to name a few And you can apply it to building your career So press play and let s chat How do you like that story Ready for the next level in your career Book your FREE Coaching Session for podcast listeners at www CareerClarityCall com Rate Review and Follow I love Zach and The Happy Engineer Podcast If that sounds like you please consider rating and reviewing my show This helps me support more engineers — just like you — take the next step toward the career and life that they desire On Apple Podcasts click our show scroll to the bottom tap to rate with five stars and select Write a Review Then be sure to let me know what you loved most about the episode Remember we only spread our message when you share this knowledge with others that need it So if you enjoy this episode please SHARE it on your social media and tag OASISOFCOURAGE so I can say hi and thank you Also if you haven t done so already subscribe to the podcast I ll be releasing a lot of new content including bonus episodes to the feed and if you re not subscribed there s a good chance you ll miss out Subscribe now For more information on this episode host Zach White and The Happy Engineer go to https www oasisofcourage comClick here to visit this podcast episode