Live from GasTech 2024 with Ben Seligson here in Houston Ben is a podcaster marketer and natural connector who shares his journey from college radio to industrial marketing He and Reena dive into the world of networking the importance of local radio and the challenges of engaging young talent in advanced manufacturing Ben recounts how he met Mark Lacour and his experiences at the Houston Marketing Alliance He also opens up about his time at KVRX 91 7 FM in Austin Texas where he hosted a specialized radio show called Lone Star Lullabies The conversation takes an interesting turn as Reena shares her own radio background and her time working for the Jerry Springer Show revealing some behind-the-scenes stories that are both shocking and entertaining The episode also touches on the future of industrial marketing the role of XR and animation and the importance of being present and building relationships in the industry Ben and Reena discuss the challenges of attracting younger talent to advanced manufacturing and the potential solutions involving technology and digital solutions Reena s dad Wayne Friedman weighs in with his wisdom on the topic offering insights from his decades of experience in manufacturing and the importance of finding and nurturing talent 00 00 Reena friedman Watts hosts better call daddy with Wayne Friedman 02 07 Ben Seligson was in radio in college KVRX 91 7 FM 05 36 Were you there pre automation or post automation 08 29 The Jerry Springer show is off the air Was it fake Was it scripted 09 43 You worked on the Jerry Springer show from 2001 to 2003 11 45 You took the guests around It s funny because I started off as intern 12 55 Favorite story that you saw at the Jerry Springer show There s been many 14 33 You ve interviewed people from Jerry Springer s reality show days 16 48 Did you ever consider working for any judge Judy or judge 20 44 Mark Lacour is attending GasTech conference in Houston Texas 23 26 What have you learned about Canadians when negotiating business 24 22 XR is being used for marketing in the industrial space 26 53 How do you attract younger talent in advanced manufacturing 34 45 Better call Daddy is good advice always And love you grandpa Connect with Ben Seligson – LinkedIn Ben Seligson Connect with Reena Friedman Watts – Website bettercalldaddy com – LinkedIn Reena Friedman Watts – Twitter reenareena – Instagram Reena Friedman Watts – Instagram Podcast bettercalldaddypodcast We love hearing your feedback Leave us a review share your thoughts and spread the word about this enriching episode Share it with someone who appreciates the importance of local radio industrial marketing and the wisdom of experience Show notes created by https headliner app Click here to visit this podcast episode
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