#620: How Small Businesses Continue To Thrive With Emily Washcovick, Yelp

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In an era where a few large organizations seemingly dominate with their vast resources how can small businesses rise above and stand out Today I m thrilled to be joined by Emily Washcovick Senior Field Marketing Manager and Small Business Expert at Yelp join us Emily works closely with small businesses across the country helping them navigate challenges leverage customer feedback and thrive in a competitive landscape She s here to share insights on how small businesses can excel in customer experience make the most of their resources and use innovative tools like AI to grow As Yelp s Small Business Expert Emily is meticulously focused on helping local business owners succeed and grow Her expertise lies in customer engagement reputation management and all things digital marketing Through speaking engagements and thought leadership Emily shares industry insights that entrepreneurs in any business category can leverage for the growth and well-being of their businesses She is also the host of Behind the Review a podcast from Yelp and Entrepreneur Media where each episode features conversations with a business owner and a reviewer about the story and lessons behind their interactions RESOURCES Wix Studio is the ultimate web platform for creative fast-paced teams at agencies and enterprises with smart design tools flexible dev capabilities full-stack business solutions multi-site management advanced AI and fully managed infrastructure https www wix com studio Don t miss Medallia Experience 2025 March 24-26 in Las Vegas Registration is now available https cvent me AmO1k0 Use code MEDEXP25 for 200 off registration Register now for HumanX 2025 This AI-focused event which brings some of the most forward-thinking minds in technology together Register now with the code HX25p tab for 250 off the regular price Connect with Greg on LinkedIn https www linkedin com in gregkihlstrom Don t miss a thing get the latest episodes sign up for our newsletter and more https www theagilebrand show Check out The Agile Brand Guide website with articles insights and Martechipedia the wiki for marketing technology https www agilebrandguide com The Agile Brand podcast is brought to you by TEKsystems Learn more here https www teksystems com versionnextnow The Agile Brand is produced by Missing Link a Latina-owned strategy-driven creatively fueled production co-op From ideation to creation they craft human connections through intelligent engaging and informative content https www missinglink company

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