#377: Beyond Customer Loyalty: Building A Cult Brand, With Chris Kneeland, CEO Of Cult Collective

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Today we re going to talk about how to go beyond simply having happy customers or even loyal ones and follow the examples of iconic well-loved brands and create a cult brand of your own To help me discuss this topic I d like to welcome Chris Kneeland Co-Founder of Cult Collective and The Gathering RESOURCES Cult Collective website https cultideas com The Agile Brand podcast website https www gregkihlstrom com theagilebrandpodcast Sign up for The Agile Brand newsletter here https www gregkihlstrom com Get the latest news and updates on LinkedIn here https www linkedin com company the-agile-brand For consulting on marketing technology customer experience and more visit GK5A https www gk5a com The Agile Brand podcast is brought to you by TEKsystems Learn more here https www teksystems com versionnextnow The Agile Brand is produced by Missing Link a Latina-owned strategy-driven creatively fueled production co-op From ideation to creation they craft human connections through intelligent engaging and informative content https www missinglink companyClick here to visit this podcast episode

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