#511: Brand Engagement In A Socially Conscious Market, With Taylor Bennett, DoorDash

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Today we re diving deep into the role of brands in today s socially conscious market We ll explore the intricacies of engaging with social issues navigating the challenges of fragmented audiences and the importance of a brand crafting and owning its narrative These discussions are crucial for understanding how major brands approach their public affairs strategy in a world where every action and policy is scrutinized To help me unpack these topics I d like to welcome Taylor Bennett Global Head of Public Affairs at DoorDash Resources Get the latest news and updates on LinkedIn here https www linkedin com company the-agile-brand For consulting on marketing technology customer experience and more visit GK5A https www gk5a com Headed to MAICON 24 – the premier marketing and AI conference Use our discount code AGILE150 for 150 off your registration code Register here http tinyurl com 5jpwhycv Check out The Agile Brand Guide website with articles insights and Martechipedia the wiki for marketing technology https www agilebrandguide com The Agile Brand podcast is brought to you by TEKsystems Learn more here https www teksystems com versionnextnow The Agile Brand is produced by Missing Link a Latina-owned strategy-driven creatively fueled production co-op From ideation to creation they craft human connections through intelligent engaging and informative content https www missinglink companyClick here to visit this podcast episode